Wednesday, February 28, 2007

Hotmail Change too late for me

I have used Hotmail since before Bill and his men took it over but I have migrated to Googles Gmail. I often don't go to the web part of hotmail for a month or two, and to encourage me to change to LIVE, hotmail bounces mail if you dont check in every 30 days or so.

Well, the NOISE of angey customers has been heard but I think too late:

NINEMSN will move more than five million Australian Hotmail users to its Windows Live mail service in the first six months of next year.

The beta version of its new mail platform, designed to closely replicate Microsoft Outlook on the internet, is running, ninemsn chief executive Tony Faure said.
Hotmail customers will be able to keep their email addresses or take a new @Live. com address, Mr Faure said.

This news comes as Microsoft launches advertising on its websites from this week, including banner ads on its Office Online website.

According to Nielsen Net Ratings, Office Online's Australian site attracts 830,000 unique users monthly.

Of these, 67 per cent are aged 35 to 54, 49 per cent have household incomes of $75,000 and 64 per cent mostly or always visit Office Online while at work.

Australia is one of six territories to get the service, which was launched globally overnight.

Others include the US, Britain, France, the Netherlands and Taiwan.

"The aim is to offer advertisers ever more relevant and targeted advertising propositions through which brands can reach their target audience across multiple digital touch points," Microsoft international advertising sales vice-president Chris Dobson said.

"The development of advertising opportunities on Office Online is proof of Microsoft's focus on growing and developing advertising opportunities for brands."

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