by Seth Godin
We spend all day communicating, and we’ve invented myriad ways to do it. You can buy a stamp, press a button, rent a room or use a microphone. Choose wisely.
Don’t send an email when you should pick up the phone instead.
Don’t send a text when an email makes more sense.
Don’t have a meeting when a memo is more likely to get the point across.
Don’t give a speech when a blog post would reach more people with more impact.
And don’t write it down when it’s better said live…